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<channel>
	<title>Pure Web Analytics</title>
	<link>http://www.PureWebAnalytics.com</link>
	<description>Supporting Your Company's Website</description>
	<lastBuildDate>Thu, 07 Aug 2008 21:59:39 +0000</lastBuildDate>
	<docs>http://backend.userland.com/rss092</docs>
	<language>en</language>
	
	<item>
		<title>WordPress Website Theme Review: ProudFolio</title>
		<description>

I found this interesting website theme design developed by Elliot Jay Stocks called “ProudFolio” today.  This website theme is developed for use with WordPress, a CMS application and boasts the following features…
 


The ability to separate your      blog from your portfolio
Create a unique homepage layout
Allows you ...</description>
		<link>http://www.PureWebAnalytics.com/2008/08/07/wordpress-website-theme-review-proudfolio/</link>
			</item>
	<item>
		<title>Hiring Freelancer Designers or Developers to build your business</title>
		<description>
 
After working with other designers, coders and developers over the past years I thought I’d put together an article about this.  The way that I wanted to setup Pure Web Analytics was a business that works with its client base ongoing over the life of their web based ...</description>
		<link>http://www.PureWebAnalytics.com/2008/07/30/hiring-freelancer-designers-or-developers-to-build-your-business/</link>
			</item>
	<item>
		<title>How to Improve SEO for flash-based websites</title>
		<description>
After spending a weekend hiring a photographer for our upcoming wedding, we were looking at his website and he asked me “How is flash handled by search engines and is there anything that you can do to improve SEO short of redesigning the website without flash?”  Now I know ...</description>
		<link>http://www.PureWebAnalytics.com/2008/07/23/how-to-improve-seo-for-flash-based-websites/</link>
			</item>
	<item>
		<title>How to Create a PayPal Sandbox Account</title>
		<description>
I’ve been using PayPal for the last couple of years for buying, invoicing and receiving payments from customers.  As websites and web site design and development continue to increase PayPal has become the way to accept payment for a lot of businesses, possibly yours as well.  It has ...</description>
		<link>http://www.PureWebAnalytics.com/2008/07/18/how-to-create-a-paypal-sandbox-account/</link>
			</item>
	<item>
		<title>Using Google’s Website Optimizer for the First Time</title>
		<description>
I must say that I am an avid lover of Google’s tools from Google Analytics to Google Trends and even iGoogle.  Recently I had a chance to play around with Google’s Website Optimizer tool which allows you to run “experiments” on your website to see which page has a ...</description>
		<link>http://www.PureWebAnalytics.com/2008/07/11/using-google%e2%80%99s-website-optimizer-for-the-first-time/</link>
			</item>
	<item>
		<title>New “Our Work” section on PureWebAnalytics.com</title>
		<description>
I decided it was about time to showcase some of the work that we do at PureWebAnalytics.com so I added an “Our Work” section to the site.  Lately I’ve been simplifying the look and feel of PureWebAnalytics.com to avoid any confusion that people may have in coming to the site ...</description>
		<link>http://www.PureWebAnalytics.com/2008/06/07/new-%e2%80%9cour-work%e2%80%9d-section-on-purewebanalyticscom/</link>
			</item>
	<item>
		<title>Viewing Reports using Source/Medium in Google Analytics</title>
		<description>
I came across this tool that allows you to view reports in Google Analytics using Source/Medium on your website.  The tool is actually a Firefox plug-in that when used with the Firefox browser you can view the visitor’s source by the medium they were delivered to your website on.
To ...</description>
		<link>http://www.PureWebAnalytics.com/2008/06/05/viewing-reports-using-sourcemedium-in-google-analytics/</link>
			</item>
	<item>
		<title>Keyword Density: What is it and how do I measure it?</title>
		<description>
When it comes to keywords there are a number of measurements that you can perform to find out various things such as organic versus paid traffic, keyword density, keyword prominence and long tail analysis of keywords just to name a few.

So what is keyword density anyways?  

Keyword Density applies to ...</description>
		<link>http://www.PureWebAnalytics.com/2008/05/28/keyword-density-what-is-it-and-how-do-i-measure-it/</link>
			</item>
	<item>
		<title>Web Usability Project: cTravel Flight Booking On-page Optimization</title>
		<description>

The Problem:

The problem faced in this project is that the Flight Booking form would redirect to the booking software page and not allow the use to stay on the company's website

The Solution:

We created a pop-up so that when the "search flights" button is clicked by the user the user is ...</description>
		<link>http://www.PureWebAnalytics.com/2008/05/23/web-usability-project-ctravel-flight-booking-on-page-optimization/</link>
			</item>
	<item>
		<title>Observing Traffic Spikes in Google Analytics</title>
		<description>
Naturally anyone who runs a web presence and more importantly analyzes the data of their web presence may encounter Traffic Spikes that occur on a given day.  I found myself observing some days where articles I publish caused traffic to increase the day that they were published.  At ...</description>
		<link>http://www.PureWebAnalytics.com/2008/05/15/observing-traffic-spikes-in-google-analytics/</link>
			</item>
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