Archive | Google Website Optimizer

11 July 2008 ~ 0 Comments

Using Google’s Website Optimizer for the First Time

General Google Website Optimizer Site Optimization Tips, Tricks and Tools Web Analytics Web Intelligence Website Usability

I must say that I am an avid lover of Google’s tools from Google Analytics to Google Trends and even iGoogle. Recently I had a chance to play around with Google’s Website Optimizer tool which allows you to run “experiments” on your website to see which page has a higher conversion rate and then [...]

Continue Reading

17 January 2008 ~ 0 Comments

Smart Testing Your Website with Google Website Optimizer

General Google Website Optimizer Site Optimization Tips, Tricks and Tools Web Design Resources Web Development Web Intelligence Website Usability

I found this video produced and broadcasted by Google that discusses concepts of “Smart Testing” as Google calls it. Google’s Website Optimizer can be used in website development for A/B split testing and testing specific page elements. If you are running a web business then smart testing shows you the areas on your [...]

Continue Reading