Now I am long time user of Google Analytics (about two years or so now) and I just recently stumbled on a tool to help you build URLs that are friendly to Google Analytics tracking. It’s a pretty cool tool that takes almost know time to learn but it will help any users out [...]
I was recently checking out the Official Google Analytics Blog and found that they’ve made an addition (in terms of code) to the GA.js, GATC (Google Analytics Tracking Code).
Original GA.js Tracking Code
<script type="text/javascript">
var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www.");
document.write(unescape("%3Cscript src=’" + gaJsHost + "google-analytics.com/ga.js’ type=’text/javascript’%3E%3C/script%3E"));
</script>
<script type="text/javascript">
var pageTracker = [...]
The Google Analytics Crew has rolled out the new features into my account so let the fun begin. I wanted to thank Avinash for taking the time to upgrade my account personally. When I studied Web Analytics at UBC back in late 2007 I must say that there is one thing that I really liked [...]
Sure its getting cold here in Toronto Canada (Okay so I live in Mississauga but you get the idea) but that is not what I mean when I say that “It’s like Christmas”. I posted a few days ago after finding out that other companies are getting early access to the new features that [...]
I was checking out what is going to be changing with Google Analytics the other day and I am not sure how exactly Google is releasing these new improvements to Google Analytics but I want them already! It’s like waiting for Christmas for those of you who love web analytics, web metrics and all [...]
1. It’s Scalable – The vastness of what is possible in Google Analytics is huge and with the new features that they are rolling out will only continue to fuel the web analytics movement.
2. It’s Free – “Free” is a scary word in software vendor territory and when you couple that with the stability [...]
I came across this tool that allows you to view reports in Google Analytics using Source/Medium on your website. The tool is actually a Firefox plug-in that when used with the Firefox browser you can view the visitor’s source by the medium they were delivered to your website on.
To get this functionality all you [...]
Naturally anyone who runs a web presence and more importantly analyzes the data of their web presence may encounter Traffic Spikes that occur on a given day. I found myself observing some days where articles I publish caused traffic to increase the day that they were published. At first I thought “This seems [...]
SEO Analytics is a term that has to first do with the optimization of a website so that search engines can “crawl” the web pages in the website making them “search engine friendly”. Tracking how people come to a website, understanding their behaviours and developing based off of factual results is the main idea [...]
I recently got an email from the fine folks at Google about some of the functionality that they are releasing into Google Analytics for Beta testing. One of these was the option to use benchmarking in your Google Analytics and I can think of a few reasons why Benchmarking is important especially as you [...]
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