How to Improve SEO for flash-based websites
July 23, 2008
After spending a weekend hiring a photographer for our upcoming wedding, we were looking at his website and he asked me “How is flash handled by search engines and is there anything that you can do to improve SEO short of redesigning the website without flash?” Now I know that a lot of companies big and small out there use Flash, Applets and Movies to improve the look, feel and navigation of their site but few realize how much this can impact the SEO on their website. I am going to give away some free information about how you can improve SEO on your website when you use objects like Flash, Movies or Java Applets (Use at your own risk).
Using <NOEMBED> tags
Using <noembed> tags means that you can add written content in a way that search engines can read the page without it being seen as though you are trying to trick the search engine with hidden text.
<embed src=”html.swf” width=”50″ height=”100″ />
<noembed>
<H1>Web Flash Movie</H1>
<p>This is a movie about flash and how to use it.</p>
</noembed>
Because there are a lot of media websites out there optimizing pages, objects and movies for search engines presents a problem and a current possibility for solving this problem is by using the <noembed> tags for multimedia content on your website. Feel free to test out this code in your websites.
Luc
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