Archive | March, 2008

31 March 2008 ~ 0 Comments

Get your FREE Copy of Google Analytics Reporting Suite

I just came across this tool for Google Analytics Reporting Suite today that uses Adobe AIR to allow you to manage your Google Analytics Reporting from your desktop. It is worth checking out as you can use it to launch your Google Analytics tracking from your desktop and of course it is a FREE [...]

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28 March 2008 ~ 0 Comments

Tracking Third Party Shopping Carts using Google Analytics

As I wrote a few months ago Google Analytics allows you to track e-commerce transactions. I wanted to write an article to further elaborate on e-commerce tracking when it comes to Google Analytics for a while now so here it is. Because Google Analytics has changed in the last few months with the [...]

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27 March 2008 ~ 0 Comments

Using Internal Site Search in Google Analytics

In an article that I wrote back in February of this year entitled “Calculating Internal Site Search Metrics in Google Analytics” I talked about various metrics that Google Analytics uses for its Site Search feature. I decided to write a follow up article to discuss actually creating an internal site search that Google Analytics [...]

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24 March 2008 ~ 0 Comments

Robots.txt and your Website

I was stumbling through Google Webmaster Tools earlier today and I noticed that they have a neat tool to help you when it comes to analysing your Robots.txt file. To get to this tool perform the following steps…

Login to Google Webmaster tools
Click on the website you’d like to analyse
Click on “Tools” on the left [...]

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20 March 2008 ~ 1 Comment

Using Long Tail Analysis in Keyword Development

Exploding sales figures of online business (or any business for that matter) takes in depth analysis. When it comes to looking at the keyword that people use to find your website or a web page on your website you must first understand or develop an understanding of how people find the pages on your [...]

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19 March 2008 ~ 0 Comments

Three Ways to Safe Guard Your Website

After the events of the last few weeks I wanted to put together a list of things that can help you get your business back on track faster when your website goes down, your database crashes or any number of other things that could happen when the “lights go out”.

Backup your Website and Database on [...]

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18 March 2008 ~ 1 Comment

How Do SEO, Web Design, Web Development Web Analytics and Web Intelligence work together?

You hear a lot about SEO (Search Engine Optimization), Web Design, Web Development, Web Analytics and a little bit even about Web Intelligence. But how do they all work together to improve your business?

Web Property (aka ‘Presence’) Management – Similar to the idea of property management that real estate companies use. [...]

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17 March 2008 ~ 0 Comments

Not all Search Engine Optimization is Equal

I was reading through some of the rules that Google offers people and companies when it comes to hiring an SEO specialist or firm and here they are…

Never work with an SEO consultant or firm that contacted you with SPAM – Never talk to anyone who chooses to SPAM you in order to get [...]

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12 March 2008 ~ 1 Comment

Using Date Ranges for Comparison in Google Analytics

When it comes to trending data in Google Analytics I am fascinated at how robust the functionality of this application really is. You can really analyse anything on your website that can be measured and it makes sense that more businesses do this because the tools are there and in order to grow your [...]

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12 March 2008 ~ 0 Comments

Using Google Webmaster Tools to Submit Your Website to Google

If you haven’t had a chance to try out Google’s Webmaster Tool you don’t know what you are missing. This tool allows you to submit your website to Google and get it rechecked as your site changes and grows which means you. So how do you do it on your website? Here [...]

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