Smart Testing Your Website with Google Website Optimizer

January 17, 2008

I found this video produced and broadcasted by Google that discusses concepts of “Smart Testing” as Google calls it. Google’s Website Optimizer can be used in website development for A/B split testing and testing specific page elements. If you are running a web business then smart testing shows you the areas on your website that need improvement. This is the beginning of web intelligence because the more you understand about your specific web-based business the more that you can effect change on it. Enjoy the video and feel free to check out Google’s profile page on YouTube.

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Posted by Lucas | Filed Under General, Google Website Optimizer, Site Optimization, Tips, Tricks and Tools, Web Design Resources, Web Development, Web Intelligence, Website Usability 

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