If your website is built using a package like WordPress, Joomla/Mambo, Durpal or anyone of a number of other pre-built CMS-type applications then I am that there may be a little confusion as to where the tracking code goes. The confusion exists because the PHP modules that WordPress uses form a complete page. For instance [...]
As I wrote about yesterday WordPress is a great site development & management tool that most people who setup a website should consider as an option. Now I myself have been a big supporter of WordPress for the past few years. Having products like WordPress in the marketplace that have large developer bases help people [...]
I built PureWebAnalytics and launched it nearly a year ago (tomorrow actually). I originally built it using WordPress because it was a solid platform that I had a good amount of experience using, also the fact that it had and still has a huge contributing developer community interested me because a lot of people [...]
When the term “website analysis” is tossed around it means different things to different people and because website analysis focuses on different areas, specifically
Your Website – The door to your online business
Your Customers – The people that will keep coming back for more
Your Marketing Campaigns – The buzz you need to keep people coming back [...]
I found this video produced and broadcasted by Google that discusses concepts of “Smart Testing” as Google calls it. Google’s Website Optimizer can be used in website development for A/B split testing and testing specific page elements. If you are running a web business then smart testing shows you the areas on your [...]
When it comes to analysing traffic on your website there are some common terms used to describe certain actions on your website.
Bounce Rate – This rate has to do with the number of people that visit your website’s entry page and leave without going into your website. You want to keep this rate as [...]
Many people who pay for web design services usually go into the process of having a website built without a plan.
Building an online business is no different than building a physical business. Any good business much like any good website needs a plan. Most web designers forget this when it comes to building websites for [...]
What does the new Google Analytics Tracking Code mean?
Since the recent release of the ga.js tracking code many people have seen problems across the broad. Naturally this leaves people wondering Should I update my Google Analytics Tracking Code? Whether you update your codes today or soon you will be faced with having to remove [...]
With the recent release of the ga.js code many people in the Analytics world or who have it running on their respective websites may be wondering “Should I update my Google Analytics Tracking Code?“ The simple answer is “Yes” because you won’t need to worry about updating it in 12 to 18 months from [...]
I am always amazed by the number of blogs and sites out there that have focused on Google but has everyone forgot about Yahoo?
Today I was looking at my Analytics for PureWebAnalytics (Google Analytics that is) and realized that I had literally no traffic coming from Yahoo or any other Search Engines for that matter. [...]
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