Blogging for a Niche: Rethink your Blog Categories
October 24, 2007
Since I started the PureWebAnalytics blog portion of this site the number of categories has grown from a couple to about 22 or 23 categories. I realized that a lot of truly great blog like a truly great restaurant doesn’t have a menu of 50 different items but rather a smaller menu that follows a central theme.
So when you think about your blog and the impact that you want to have you need to focus it in a specific way that benefits your audience, their needs and your ability to produce ongoing content. The last thing you want to do is have a blog about everything. First off, you’ll confuse your audience because they won’t know what to expect from you on a daily basis and secondly you won’t retain readers because of the first point
I’ve managed to streamline PureWebAnalytics Blog down to…
- General
- SEO
- Tips, Tricks and Tools
- Usability
- Web Analytics
- Web Design Resources
- Web Development
- Web Intelligence
- PureWebAnalytics News
Happy Blogging and remember to “keep it simple” when you are writing your blog.
Luc
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